Toblerone's display took award

The brief from Kraft, the largest global manufacturer of food and confectionary products and owners of the Toblerone brand, was to construct a floor display which was lightweight in construction and quick to assemble yet retaining the iconic shape associated with this brand. Visually striking high quality graphics were Litho printed on CRP’s new Litho press providing a strong in store standout. It has picked up award at the European POPAI Awards in this year

Подготовлено по материалам: www.packagingeurope.com

11.07.2011

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